Why Web Traffic
For any online business to survive, website traffic is very essential. Since many online businesses have mushroomed up in the past few years and the count is still on, it is difficult for everyone to be successful in this field.
Online businesses therefore need a sufficient amount of targeted web traffic in order to sell their products more effectively.
The growth of a website depends on how much traffic it receives each day. The more the traffic on the website, the higher chances of your products being sold. Therefore greater visibility drives business income.
Benefits of Web Traffic
It is impossible for a website to exist without website traffic. A good flow of traffic will surely make your online venture a success.
Even if you have a physical store and have the best products but a weak advertising strategy, then only a handful of visitors will drop by.
The same is the case with online businesses that primarily thrive on traffic.
Carisoft realizes that the essential goal of a website is greater visibility and thus increased traffic. With its creative marketing strategies, it is sure to make your online business noticed by your potential customers.
We work within all key traffic generation channels, and will help you select and develop those that are most effective.
What are the different types of online traffic?
There are three broad types of online traffic:
Visitors who are just looking or surfing the Internet for information.
Visitors who are looking for detailed information regarding a product or a service.
Visitors who want to buy a product or service from Internet.
What are the different traffic generation strategies?
To have increased amounts of web traffic you have to advertise. Advertising means more sales.
Traffic from Article Submission
You can submit informative and interesting articles about your products on article directories. At the end of the article, you include a link to your website. This is a great way to promote your product and inviting them to visit your website.
Traffic from Good Looking Websites
Your website visitors are a good source of advertising because they make recommendations to their friends to visit your website. This is only possible if you have an appealing website.
Traffic from Twitter
Twitter has about 200 million users that tweet a total of 200 million times a day. They present a huge opportunity for increasing your visibility on the Internet and attracting traffic to your website.
Traffic from Facebook
Facebook is a very effective tool for social connection since it offers advertising, fan pages and groups for increases user interaction. It offers a medium for getting more personal with your consumers and attracting more traffic.
Traffic from PR (Press Release)
Online press releases are great sources for SEO campaigns. Not only do they attract attention but they build your brand in the online community.
Traffic from Google Search Engine
Google search engine provides fast and relevant search. When your webpage is optimised according to Google’s requirements, there is a higher chance that traffic is diverted to your website.
Traffic from YouTube Video
It is a leading video sharing website where you can have your own video channel and back links to your website.
Traffic from Email Marketing
Email is a great way for mass marketing but it is only effective when you have valuable content.
Traffic from LinkedIn
LinkedIn provides a great platform for professional networking and also is an effective platform for getting sales leads to your website.
Traffic from Buying Advertising Space on Websites
You can buy advertising space on websites that discuss topics about your product. This might result in people visiting these websites to be interested in buying your product.
Traffic from Popular Search Engine Directory
You can also get your website listed on popular search engine directories. Although it is not free but it does drive increasing amounts of traffic to the website.
Traffic from Participating in Discussion Group
You can participate in discussion groups that have topics about the product you are selling to increase traffic to your website.